محبوب ترین کتاب های روابط عمومی

شبکه اطلاع رسانی روابط عمومی ایران منتشر کرد: محبوب ترین کتاب های روابط عمومی


The New Rules of Marketing & PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, & Viral Marketing to Reach Buyers Directly (Paperback)
by David Meerman Scott (shelved 12 times as public-relations)
published 2007


Crystallizing Public Opinion (Paperback)
by Edward L. Bernays (shelved 8 times as public-relations)
published 1923

If You Have to Cry, Go Outside: And Other Things Your Mother Never Told You (Hardcover)
by Kelly Cutrone (shelved 6 times as public-relations)
published 2009

Handbook of Public Relations (Paperback)
by Robert Lawrence Heath (Editor) (shelved 5 times as public-relations)
published 2000

The Doubt Factory (Hardcover)
by Paolo Bacigalupi (Goodreads Author) (shelved 4 times as public-relations)
published 2014

Propaganda (Paperback)
by Edward L. Bernays (shelved 4 times as public-relations)
avg rating 3.87 — 5,837 ratings — published 1928


Salmon Fishing in the Yemen (Paperback)
by Paul Torday (shelved 3 times as public-relations)
published 2006

The Culture Code: An Ingenious Way to Understand Why People Around the World Live and Buy as They Do (Hardcover)
by Clotaire Rapaille (shelved 3 times as public-relations)
published 2006

Age of Propaganda: The Everyday Use and Abuse of Persuasion (Paperback)
by Anthony Pratkanis (shelved 3 times as public-relations)
published 1991

Ready to Launch: The PR Couture Guide to Breaking Into Fashion PR: How to Begin a Successful Career in Fashion Public Relations (Paperback)
by Crosby Noricks (shelved 3 times as public-relations)
published 2012

The Father of Spin: Edward L. Bernays and The Birth of Public Relations (Paperback)
by Larry Tye (shelved 3 times as public-relations)
avg rating 3.86 — 564 ratings —

Confessions of a Public Speaker (Hardcover)
by Scott Berkun (Goodreads Author) (shelved 3 times as public-relations)
published 2009

The Fall of Advertising and the Rise of PR (Paperback)
by Al Ries (shelved 3 times as public-relations)
published 2002

The Seventh Sense: Power, Fortune, and Survival in the Age of Networks (Hardcover)
by Joshua Cooper Ramo (shelved 2 times as public-relations)
published 2016

Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content (Kindle Edition)
by Ann Handley (Goodreads Author) (shelved 2 times as public-relations)
published 2014

Trust Me, I’m Lying: Confessions of a Media Manipulator (Hardcover)
by Ryan Holiday (Goodreads Author) (shelved 2 times as public-relations)
published 2012

Confessions of an Advertising Man (Paperback)
by David Ogilvy (shelved 2 times as public-relations)
published 1963

For Immediate Release: Shape Minds, Build Brands, and Deliver Results with Game-Changing Public Relations (Hardcover)
by Ronn Torossian (Goodreads Author) (shelved 2 times as public-relations)
published 2011

Public Opinion (Paperback)
by Walter Lippmann (shelved 2 times as public-relations)
published 1922

Measuring Public Relationships: The Data-Driven Communicator’s Guide to Success (Paperback)
by Katie Delahaye Paine (shelved 2 times as public-relations)
published 2007

Strategic Planning for Public Relations (Paperback)
by Ronald D. Smith (shelved 2 times as public-relations)
published 2002

Nail ‘Em!: Confronting High-Profile Attacks on Celebrities & Businesses (Paperback)
by Eric Dezenhall (Goodreads Author) (shelved 2 times as public-relations)
published 1999

PR 2.0: New Media, New Tools, New Audiences (Hardcover)
by Deirdre Breakenridge (Goodreads Author) (shelved 2 times as public-relations)
published 2008

The AMA Handbook of Public Relations (Hardcover)
by Robert L. Dilenschneider (shelved 2 times as public-relations)
published 2010

Effective Public Relations (Paperback)
by Scott M. Cutlip (shelved 2 times as public-relations)
published 1982

Toxic Sludge Is Good for You: Lies, Damn Lies and the Public Relations Industry (Paperback)
by John Stauber (shelved 2 times as public-relations)
published 1995

Ogilvy on Advertising (Paperback)
by David Ogilvy (shelved 2 times as public-relations)
published 1983

The PR Crisis Bible: How to Take Charge of the Media When All Hell Breaks Loose (Hardcover)
by Robin Cohn (shelved 1 time as public-relations)
published 2000

The Publicity Handbook, New Edition : The Inside Scoop from More than 100 Journalists and PR Pros on How to Get Great Publicity Coverage (Paperback)
by David R. Yale (shelved 1 time as public-relations)
published 1991

Naked Conversations: How Blogs Are Changing the Way Businesses Talk with Customers (Hardcover)
by Robert Scoble (Goodreads Author) (shelved 1 time as public-relations)
avg rating 3.63 — 869 ratings — published 2005

Methods of Persuasion: How to Use Psychology to Influence Human Behavior (Paperback)
by Nick Kolenda (shelved 1 time as public-relations)
published 2013

Against Empathy: The Case for Rational Compassion (Hardcover)
by Paul Bloom (Goodreads Author) (shelved 1 time as public-relations)

Rework (Hardcover)
by Jason Fried (shelved 1 time as public-relations)
published 2010

The Hooker and the Hermit (Rugby, #1)
by L.H. Cosway (Goodreads Author) (shelved 1 time as public-relations)
published 2015

For God’s Sake Shut Up!: Lessons for Christians on How to Speak Effectively and When to Remain Silent (Paperback)
by Brian Kaylor (Goodreads Author) (shelved 1 time as public-relations)
published 2007

Bad Boy’s Baby (Kindle Edition)
by Sosie Frost (Goodreads Author) (shelved 1 time as public-relations)
published 2015

Beauty and the Blitz (Kindle Edition)
by Sosie Frost (Goodreads Author) (shelved 1 time as public-relations)
published 2016

How Propaganda Works (Hardcover)
by Jason Stanley (shelved 1 time as public-relations)
avg rating 3.82 — 770 ratings — published 2015

Brands of Faith: Marketing Religion in a Commercial Age (Paperback)
by Mara Einstein (shelved 1 time as public-relations)
published 2007

Dog Whistle Politics: How Coded Racial Appeals Have Reinvented Racism and Wrecked the Middle Class (Hardcover)
by Ian F. Haney-Lopez (shelved 1 time as public-relations)
published 2013

Commodify Your Dissent: Salvos from The Baffler (Paperback)
by Thomas Frank (Editor) (shelved 1 time as public-relations)
published 1997

Invisible Influence: The Hidden Forces that Shape Behavior (Hardcover)
by Jonah Berger (shelved 1 time as public-relations)
published

Beyond Competitive Advantage: How to Solve the Puzzle of Sustaining Growth While Creating Value (Hardcover)
by Todd Zenger (shelved 1 time as public-relations)
published 2016

Gut Feelings: The Intelligence of the Unconscious (Hardcover)
by Gerd Gigerenzer (shelved 1 time as public-relations)
published 2007

Don’t Think of an Elephant! Know Your Values and Frame the Debate: The Essential Guide for Progressives (Paperback)
by George Lakoff (shelved 1 time as public-relations)
published 2004

Metaphors We Live By (Paperback)
by George Lakoff (shelved 1 time as public-relations)
published 1980

Join the Club: How Peer Pressure Can Transform the World (Hardcover)
by Tina Rosenberg (shelved 1 time as public-relations)
published 2011

About Face: The Secrets of Emotionally Effective Advertising (Hardcover)
by Dan Hill (shelved 1 time as public-relations)
published 2010


Strategic Planning for Public and Nonprofit Organizations: A Guide to Strengthening and Sustaining Organizational Achievement (Hardcover)
by John M. Bryson (shelved 1 time as public-relations)
published 1988

Maximize Your Social: A One-Stop Guide to Building a Social Media Strategy for Marketing and Business Success (Hardcover)
by Neal Schaffer (Goodreads Author) (shelved 1 time as public-relations)
published 2013